A spokesperson with Jack in the Box said that it is “only a matter of days” before the company breaks ground on its first restaurant in Ohio. The location, off Tylersville Road near I-75 in West Chester, is expected to be open by mid-July.
Brian Luscomb of Jack in the Box said that the target date of the opening could be changed to due weather.
According to Luscomb, Jack in the Box has targeted Cincinnati and plans on adding more locations based on the belief that local consumers are already aware of the fast-food chain.
“We have been very diligent expanding into new markets,” Luscomb said. “We want to make sure that it is the right market and that it has a high level of brand awareness where people know what Jack in Box is and what it is all about.”
For those who are not familiar, Jack in the Box is a hamburger chain based out of San Diego that features a diverse menu.
“We feature hamburgers, chicken sandwiches, French fries, ice cream shakes and some of the core products that are typical of a fast-food hamburger restaurant,” Luscomb said. “But we also offer choices like teriyaki chicken bowls, chicken fajita pitas, salads, stuffed jalapenos, egg rolls – items that you don’t typically find or are not offered at major chains.”
Also unlike other fast-food chains, Jack in the Box offers its full menu, all day, so customers can order breakfast at night or a burger in the morning. The chain is also known for its inexpensive tacos, which are two for $1.
Cincinnati is the latest market in the Midwest for Jack in the Box, which has 70 locations in the St. Louis area and opened a location this past January in Indianapolis.
